You wake up in the morning, and the first thing you reach for is your partner’s hand, you think? Nope. It’s your smartphone. As your eyes flutter open, you instinctively reach for your phone. It’s your alarm clock, your news source, and your weather forecast all in one. Your phone is the very first thing … Read more
Marriage, or childbirth, Dhanteras or Akshya Tritiya—no matter the occasion—we dare not celebrate it without gold, the go-to investment. From brides donning gleaming jewels on their special day to families passing down cherished heirlooms, Indians have an unbreakable bond with gold. Each piece carries precious memories and a sense of belonging. Wear it, gift it, … Read more
Sitting in your cozy office, sipping on your Frappuccino, and pondering whether to dip your marketing toes into South India, a tiny voice in your head screams, “Don’t go South; it’s like marketing in the Twilight Zone.” There’s that fleeting moment of fear or perhaps just a twinge of disappointment, and then you snap back … Read more